Line Communications is a market leader in bespoke e-learning content development with clients including Barclays, KPMG, Ford and Toyota. I was contracted by them to update and improve their existing WordPress-based website. Working closely with their marketing departmant to work out their new requirements and ways they currently used their site, I reinstalled WordPress, imported their data, updated the existing plugins whilst checking comptibility, and then updated their bespoke theme in a variety of ways including:
Making the theme compatible with the improved functionality of WordPress 3.0.
Updating the design to incorporate the new site designs from the supplied PhotoShop files.
Adding an elegantly degrading post slideshow that works in Internet Explorer 6.
Adding the ability to seamlessly pull in their Twitter content and YouTube channel.
Integra CLO :: WordPress Site
Integra Community Living Options provides residential support and rehabilitation for men and women with enduring mental health issues and complex needs between the ages of 18 to 64. I was commissioned by them to build a new website to replace their rather dated original site.
Built using WordPress, the site closely follows their branding guidelines to produce a clean, simple interface enabling visitors to find exactly what they want, easily. The site was setup to be instantly scalable and self managed by their various staff.
I was asked to be a technical consultant by Ibiza Delivers, an exciting Ibiza-based start-up, that aims to be the Balerics answer to Ocardo. They wanted a robust eCommerce store with real-time functionality to enable a multitude of advanced requirements including Multiple suppliers with perishable stock, Warehouse packaging, Member based services and Lorry distribution management.
With my significant eCommerce experience, having technically directed the likes of All Saints, Reiss and Gants eCommerce stores, they came to me seeking professional advise on the best approach to take.
I setup a Lamp testing server running Magento, researched and installed the suitable extensions and created a test site in order for them to assess the proposed route of action albeit with some bespoke advanced functionality missing.
Having proved the concept to them in was then responsible for the selection of a suitable company to facilitate the remaining advanced, bespoke customisations and host the service with watertight SLA.
I am retained on an ad hoc basis and continue to offer technical and creative advise.
Gracelands Yard :: BuddyPress Site
Gracelands yard is basically a collective of alternative therapists and practitioners working together to offer a vast array of health therapies.
I was asked to build a site that complemented their easy going surroundings and philosophy whilst conveying a wealth of information about the services and classes on offer. I used a multisite instance of wordpress and added the powerful buddypress plugin.
Each practioner had their own sub domain microsite within the gracelands umbrella site enabling them to control and administer their own content on the site whilst contributing as editors to the main site. Each sub domain also had the ability to render as a bespoke standalone site too. Groups and forums were also requested although they haven’t seen much use yet!
Ki Performance :: Chief Technical Officer for StartUp
I was appointed Chief Technology Officer (CTO) of Ki Performance, a leading health and wellbeing provider to primarily manage their technical relationships with third parties, spec and develop white-labelled health and diet portals and create affiliate technologies that could increase sales opportunities. It was a very hands on role with considerable time was spent using Open Source, namely WordPress and Magento.
Whilst there i was also designed and built a rich media campaign to increase armband sales and even planned and deployed the placements of these ads on Google’s Ad Network. Additionally I had to maintain and develop their ASP-based ecommerce site, their Word Press-based blog, their YouTube channel and other online press and PR.
Internally, I was involved with the day to day running of the business, acting as a catalyst to working smarter at every opportunity. Areas included creating a content archive, introducing cloud-based collaboration including the externalising of all communications and creating an in house support ticketing system utilising trellis desk.
Substantial time was also spent investigating the migration of their current .ASP eCommerce store to an open source Magento-based system.
OS-Digital :: WordPress Site
I have just finished a new wordpress-based website for Outsorcery, a leading London-based creative studio. Its a portfolio-based site with a crisp, modern design. Features included dynamic content dependant on page keywords and an interactive flash based portfolio section. It was built as a child theme of my own D1g1tal theme.
Digital :: Social Network in BuddyPress
Have just finished a social network-based site for my company, Digital, that’s based on the BuddyPress platform albeit with a lot of advanced, bespoke functionality.
Lots of clever features including voice communication, groups, forums, chatrooms (public and private), member-only content and the ability to build your own sites. Check it out.
All Saints :: eCommerce UX and eCRM
Whilst at Drive Business I spent a lot of time working closely with All Saints, the phenomenally successful fashion retailer who’s international eCommerce site was turning over £40 million annually.
I had the task of improving their websites User Experience (UX) from both a functional and physical perspective in order to increase sales and site performance. This included:
Reworking of websites homepage to incorporate dynamic content deep linking to new products and collections.
Prototyping a clothes viewer written in flash to enable both image and video based content to have clickable product hotspots in real-time.
Improving Navigation and Usability by increasing a logical hierarchy to the sites structure after extensive usability analysis. Again the aim was increase sakes opportunities and decrease drop-off.
Advocating the use of SIFR to replace png buttons and brand elements to increase the brand experience whilst decreasing page loading times and optimising the servers performance.
Implementing logical switches in database to ensure maximum efficiency.
Instigating user data analysis to follow user journeys & behaviours in order to increase conversions.
Improving search queries by rewriting meta data including the use of batch bitmap RGB analysis for colour tagging products.
Increased visibility of work for client via Jira.
Investigating and prototyping the best open source platforms to manage customer services efficiently and reduce the customer services departments dependence on Outlook.
Noble Art :: eCommerce Store in Magento
Noble Art is a highly successful English company that produces giftware and souvenirs for worldwide distribution. I have built them a beautiful, engaging shop with a one page checkout built combining the power of Magento, the world’s best open source ecommerce platform.