Native Design is a leading integrated experience design company that delivers both industrial and interaction design solutions to many of the worlds’ leading brands including Apple, Samsung, Microsoft, HP, Audi, Mercedes, Bentley and the BBC. They are based in London, San Francisco and Amsterdam.
I was employed as their lead creative technologist, helping them create the cutting edge, intelligent products of tomorrow that help disrupt key industries and markets. The majority of my client-based work for is still under very strict NDAs but involved working on key Hewlett Packard, Pernod Ricard, Bowers and Wilkins and SFR products.
In addition to the client-centric creative technology i was also responsible for more Technical Direction-orientated roles like sourcing, recruiting and managing their Windows, Android, IOS and Arduino developers, establishing a secure, scalable developer environment (GitHub Enterprise Edition, Jira, HipChat), setting up a Dev, Staging and Production (EC2) server and the associated work flows to support it. I also technically vetted all their internal Labs projects, installed a company-wide knowledge sharing platform and assisted the directors, both technically and creatively, on many successful pitches too.
Whilst lead Creative Technologist at Native Design, the integrated design agency, I was required to oversee the technical and development aspects of three new Nexus devices for HP – a 7, 8 and 10 inch tablet.
The majority of the project was the modification of the Android platform to make it more aligned with the HP brand and improve certain core experiences through its customisation. This fascinating, yet uncommon area of Android, included rewriting and redesigning core aspects of the Andrid core including First Boot, Standard Boot, Lock Screen, Home Screen, Widget, App Drawer and System Fonts, Colours and Effects. Many interactions had to be done as the fine tuning of aspects like animations were critical to the products performance with the aim of producing the best android experience without impacting the quality of the HP brand at any stage, especially on a new product range.
These Android powered devices had a range of hardware specifications and each experience had to be tailored and optimised accordingly. HP had a global team working on the hardware and compliance aspects so we had almost daily contact and numerous face to face meetings with HP’s senior management throughout the project. The project was run in an agile, sprint-based environment that utilised both GitHub and HipChat.