The Ellas Kitchen ‘Spin to Win’ Facebook App was a flash-frontend, php-backend game by which users had to spin a pin wheel on the screen and whatever item it finished on was the item that the user one. Most prizes were voucher based and the fulfillment of these was done via Coupons.com. The ease of use and the significant discounts trough the vouchers combined to make this a very successful campaign with thousands of new ‘Friends of Ellas’ being signed up. This project again used the WordPress framework I created to power both the flash communication with Faceboook via JS and the Php backend for the game.
John Frieda :: 'Bag a Box' Facebook App
Whilst at Brave, I was responsible for an amazing, yet challenging, build for a John Frieda App on Facebook. Called ‘Bag a Box’ the app was a HTML5 game based on the principal of snaffling, whereby users could grab an evening wear item that they want from the previous owner and if they happened to ‘own’ the product when the winning moment passed they would win it. Luxury items like handbags were featured creating a very competitive environment for people to participate ensuring masses of users and sharing. Technically we had to ensure that the server was correctly load balanced for the anticipated demand and that latency etc were minimised as much as possible in order to make the best experience possible for potentially hundreds of simultaneous requests. Other areas involved overseeing the back-end code and ensuring the future portability of the code into similar projects or creative executions.