I was asked to create a variety of online media concepts for a launch campaign for Citroen’s DS3 by OutSorcery, one of EuroRSCG’s top creative agencies. The campaign theme was ‘AntiRetro’.
Full story boards were submitted for each concept along with working flash examples that i built of the more advanced, proposed functionality. Citroen choose one of my concepts for production, ‘The Dialer’, which, along with OutSorcery’s ‘Car Configurator’ concept became the crux of Citroens online campaign for the DS3’s launch.
Upon winning the pitch i was then responsible for both the production and build of the live, final versions of all the flash banners in various sizes and formats including a full homepage page takeover of MSN.co.uk. I was also responsible for trafficking the banners through the DoubleClick network.
I also built a range of banners for the Citroen C3. Click here to find out more.
Citroen DS3 Dialer Banner
Citroen DS3 Car Configurator Banner
Citroën :: C3 Rich Media Banners
I was asked to build a range of flash rich media banners for the Citroen C3 Campaign whilst working for OutSorcery, one of EuroRSCG’s top creative agencies. They were built for the doubleclick network. This was in addition to the rich media ideas and build that i did for them (click here to find out more).